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OOBI
Physical Prototype
Mobile App Design
Usability Testing
Team
Jamaal Baki
Selina Che
Yimeng Hou
Kelsey Olivier
Timeline
January 2021 - March 2021
Oobi is a handheld device that creates a one-on-one connection between loved ones through ambient light communication and haptic feedback.
OBJECTIVE
To recreate moments of implicit connection between remote loved ones.
Implicit social connections are unspoken moments of comfort, like sharing a quiet morning coffee with a family member or watching a movie with a partner. These moments were lost during the Covid-19 pandemic as people were physically separated.
Introducing
OOBI
Creating subtle feelings of togetherness for loved ones who are separated by distance.

PHYSICAL FORM
The intentionally minimal and compact Oobi form seamlessly blends into home decor and emits a soft light when contacted by a loved one. It is also lightweight and easy to handle.

MOBILE APP
The Oobi app enables device setup, syncing, and customization, but is designed to be used only for initial setup.
Based on user testing, we kept the app experience short to avoid making users feel tethered to a screen.
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